Want to See Who Clicked Your Meta Ads? Now You Can
We’ve talked a lot about Facebook and Meta ads over the past few months here at Customers.ai. From performance issues […]
Want to See Who Clicked Your Meta Ads? Now You Can Read More »
Gmail Bulk Sender Rules: Preparing for June Updates & Beyond
Editor’s note: This article was updated on May 20, 2024, to reflect the updated timeline from Gmail and Yahoo Mail
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Ecommerce Segmentation Secrets to Accelerate Store Sales
We all know personalization and segmentation are key components of ecommerce success. In fact, 80% of companies that use segmentation
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What Does Google’s Cookie Delay Mean for Marketers?
About a month ago I wrote a post titled “Can AI Help Overcome the Loss of Third-Party Cookies? Google Thinks
What Does Google’s Cookie Delay Mean for Marketers? Read More »
How to Restore Your Ad Audiences with First-Party Contact Data
In the rapidly shifting sands of the digital marketing landscape, advertisers find themselves grappling with an array of ever-evolving challenges.
How to Restore Your Ad Audiences with First-Party Contact Data Read More »
It’s Time to Rethink Your Meta Ads Strategy
If you’re running Meta Ads, you are well aware of the problems currently facing advertisers. Let’s take a look at
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7 Ways to Use Our Visitor Insights Tools
Over the last several years, marketers have struggled to overcome a rapid rollback in the tools that revealed key visitor
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5 Ecommerce Marketing Challenges Impacting Revenue in 2024
If we’ve learned anything in Q1, it’s that 2024 isn’t messing around. Between the phase-out of third-party cookies to the
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How to Optimize Shopify Marketing with Customers.ai
The biggest challenge in Shopify Marketing has tripped up marketers for decades. You have to have the right product and
How to Optimize Shopify Marketing with Customers.ai Read More »
Maximizing Ecommerce ROI with Visitor Identification & Segmentation
Last week, our Founder & CEO Larry Kim sat down with Sendlane Founder & CIO Jimmy Kim to discuss all
Maximizing Ecommerce ROI with Visitor Identification & Segmentation Read More »
Catching Up with Customers.ai: What’s New in Q1
Can you believe it’s almost the end of Q1? We most certainly cannot. The past few months have been an
Catching Up with Customers.ai: What’s New in Q1 Read More »
B2B Marketing in 2024: What’s in & What’s Out
If there’s one thing we know for sure, it’s that the only constant in life is change. That’s especially true
B2B Marketing in 2024: What’s in & What’s Out Read More »
Why Advanced Segmentation is a Must for Facebook Advertisers
There has been a lot of talk about Facebook ad performance lately. Between the decline of cookies and their penchant
Why Advanced Segmentation is a Must for Facebook Advertisers Read More »
How to Overcome Ecommerce Challenges with Customers.ai and Sendlane
2024 has emerged as a year of unparalleled challenges and opportunities. Businesses are grappling with how to stay ahead in
How to Overcome Ecommerce Challenges with Customers.ai and Sendlane Read More »
3 Innovative Tactics for Converting Organic Traffic to Revenue
Having been in the SEO space for quite some time, I can tell you the hardest part about SEO isn’t
3 Innovative Tactics for Converting Organic Traffic to Revenue Read More »
How to Use Website Visitor Data in Your Client Campaigns
As we rapidly wave goodbye to third-party cookies and attribution data, marketing and advertising agencies find themselves in a rush
How to Use Website Visitor Data in Your Client Campaigns Read More »
Can AI Help Overcome the Loss of Third-Party Cookies? Google Thinks So
In June of 2021, Google announced they would sunset cookies come 2023. Sure they delayed it a few times but
Can AI Help Overcome the Loss of Third-Party Cookies? Google Thinks So Read More »
Revolutionizing Facebook Advertising: The Top 7 Ad Hacks for 2024
The last few years have certainly kept us on our toes. The gradual demise of the Facebook ad pixel, compounded
Revolutionizing Facebook Advertising: The Top 7 Ad Hacks for 2024 Read More »
Elevate Your Lead Generation with Customers.ai and HighLevel Integration
In the fast-paced world of digital marketing, businesses are constantly seeking innovative solutions to not only attract leads but to
Elevate Your Lead Generation with Customers.ai and HighLevel Integration Read More »
Why First-Party Data is Critical to Ad Campaign Success
It’s no secret that privacy updates are upending the advertising landscape. Cookie deprecation alone could cost publishers $10 billion and
Why First-Party Data is Critical to Ad Campaign Success Read More »
Customer Journey & Segmentation are Key to Enhancing Engagement
I’ll start with an obvious observation: a customer’s first interaction with your company is never “making a purchase.” Though it’d
Customer Journey & Segmentation are Key to Enhancing Engagement Read More »
21 High-Powered Takeaways from Ad Universe Summit
On February 22, the Ad Universe Summit took the digital marketing world by storm, packing a punch with its 5-hour
21 High-Powered Takeaways from Ad Universe Summit Read More »
Maximizing ROI with Advanced Facebook Ad Strategies
With all the changes happening in the world of Facebook advertising, staying ahead requires more than just a basic understanding
Maximizing ROI with Advanced Facebook Ad Strategies Read More »
30 Essential Inbound Marketing Tools of 2024
In today’s digital age, inbound marketing is not just an option – it’s a necessity for survival. With the overwhelming
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How to Use Restore by Customers.ai to Boost Your Ad Campaigns
Digital marketing’s getting trickier by the day, isn’t it? Between all the new privacy laws, the end of those handy
How to Use Restore by Customers.ai to Boost Your Ad Campaigns Read More »
25 Best Email Marketing Tools to Dominate Inboxes in 2024
Did you know you can get a free email deliverability audit from Customers.ai? Start your free trial and get an automatic deliverability
25 Best Email Marketing Tools to Dominate Inboxes in 2024 Read More »
The Evolution of Email Deliverability: From Basics to AI-Driven Insights
Did you know you can get a free email deliverability audit from Customers.ai? Start your free trial and get an
The Evolution of Email Deliverability: From Basics to AI-Driven Insights Read More »
Customers.ai + Advertisers = A Match Made in Heaven
In the ever-evolving landscape of digital marketing, the ability to target and retarget audiences with precision is not just an
Customers.ai + Advertisers = A Match Made in Heaven Read More »
The Advertiser Survival Guide for the End of the Cookie Era
It’s the year of the cookie and while we’ve had plenty of time to prepare for what we are calling
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Is Identity Resolution the Future of Marketing?
Identity resolution has long been key to understanding the customer journey, traditionally enabling enterprise businesses to consolidate the many, many
Is Identity Resolution the Future of Marketing? Read More »
How to 10x Your Cart Abandonment Recovery
Ecommerce stores lose an eye-popping $18 billion a year to cart abandonment. That’s quite a big chunk of change, right?
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20 AdWorld Pros to Pay Attention to in 2024
Jumping into the ad scene is like entering a party where everyone’s talking at once. You’ve gotta know who to
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Top of Funnel Marketing: How Can Marketers Build Successful TOFU Strategies
Top of the funnel often gets a bad rap. After all, people want sales. They want money. The thing is,
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How to Take Your LinkedIn Campaigns Beyond ABM
If you’re in the B2B space, you know just how valuable LinkedIn advertising can be. It’s been ahead of the
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The Top 28 Must-Have AI Tools for Marketing in 2024
Artificial intelligence (AI) is rapidly transforming the world of marketing. AI-powered tools are being used to automate tasks, personalize marketing
The Top 28 Must-Have AI Tools for Marketing in 2024 Read More »
Maximize Klaviyo Performance with Website Visitor Identification
2024 has already been a big year of change for ecommerce marketers. Major email providers like Google and Yahoo! have
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Boosting Email Deliverability: 5 Strategies for DTC Marketers
The success of email marketing hinges on a fundamental metric: email deliverability. Studies reveal that nearly 20% of emails never
Boosting Email Deliverability: 5 Strategies for DTC Marketers Read More »
Gmail Inbox Insurance: Expert Advice for the Google Spam Update
Unless you’ve been living under a rock, you know the new Google bulk sender guidelines roll out on February 1st.
Gmail Inbox Insurance: Expert Advice for the Google Spam Update Read More »
28 B2B Marketing Tools For Companies Ready to Grow in 2024
B2B marketing tools have made it possible to scale what only recently consisted of face-to-face meetings with business decision-makers. And
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How to Create a Better Lead Nurturing Strategy for X-Ray Contacts
If you’re reading this, you probably know about our Website Visitor ID X-Ray pixel. And that’s because we’re proud of
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B2B Marketers Aren’t Ready for Google’s New Email Guidelines [Report]
Back in October, Google released new email guidelines. Set to be released in a few weeks (February 2024), the guidelines,
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Facebook Retargeting Isn’t Dead. It Just Needs a Jump Start
Here at Customers.ai, we like to say our platform helps you remarket like it’s 2019 again. The glory days of
Facebook Retargeting Isn’t Dead. It Just Needs a Jump Start Read More »
20 Powerful Facebook Advertising Tools to Advance Your Ad Performance
Digital marketers: Get a leg-up on your competition and push your Facebook Ads to the next level of profitability with
20 Powerful Facebook Advertising Tools to Advance Your Ad Performance Read More »
Take Your Semrush & Customers.ai Integration to the Next Level
Last month we officially launched our Semrush integration and we are happy to say we’re already seeing some exciting results!
Take Your Semrush & Customers.ai Integration to the Next Level Read More »
10 Marketing Agency Trends You Should Know About in 2024
Welcome to 2024, a year that’s already shaping up to be a landmark in the world of marketing. As seasoned
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5 Ways Identity Resolution Can Help Maximize ROAS
When it comes to advertising, there is no rest for the weary. Platforms are constantly changing, privacy updates are wreaking
5 Ways Identity Resolution Can Help Maximize ROAS Read More »
5 Ways to Future-Proof Your B2B Outbound Lead Generation Strategies
The life of a B2B marketer is never dull, especially when it comes to outbound lead generation. This year alone
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Say Goodbye to These 4 Major Ad Problems with Website Visitor Identification
New year, new ad problems. #amiright As we dive into 2024, it’s no secret that the advertising landscape is evolving
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Forget ABM. Contact-Based Marketing is the Future
If you are in the marketing or sales space, you’ve heard the term ABM (Account-Based Marketing). In fact, you’ve probably
Forget ABM. Contact-Based Marketing is the Future Read More »
Founder’s Story: The Origins of Customers.ai
For most of us, heading into a new year means taking a look back. While somewhat counterintuitive, looking back often
Founder’s Story: The Origins of Customers.ai Read More »